ATEC4341 - Digital Marketing Design

ATEC 4341 Digital Marketing Design (3 semester hours) This course provides an overview of ways web, social media, mobile technologies, games and other media formats may be used to create and design communications programs. The course provides an overview of these media and how they may be used to create a marketing-based communications plan. May be repeated (6 hours maximum). Prerequisite: Upper-division standing. (3-0) R