UT Dallas 2013 Graduate Catalog

ATEC6376 - E-Business Environment Design

ATEC 6376 E-Business Environment Design (3 semester hours) Students in this course will analyze underlying changes in societal structures fueled by a web-based economic environment, apply the effect of these societal paradigms to marketing, examine the effect of technology-driven societal structures on the workplace, and explore how the optimization of e-marketing and e-business environment designs can be used to create sustainability strategies. (May be repeated for credit as topics vary to a maximum of 9 credit hours.) (3-0) T