UT Dallas 2026 Undergraduate Catalog

BA3307 - Business for Non-business Majors

BA 3307 Business for Non-business Majors (3 semester credit hours) Fundamentals of business; value creation, decision-making, organizational operations in dynamic markets; core functions including marketing, finance, operations, management; analysis of business challenges; interpretation of financial statements; evaluation of organizational strategies; intersection of business principles with diverse disciplines; case studies and projects emphasizing application; exposure to concepts relevant across careers in healthcare, technology, arts, education, public service; emphasis on business literacy for effective communication and organizational contribution; topics include entrepreneurship and strategic thinking; no prior business knowledge required. May not be used to satisfy degree requirements for students majoring in the Jindal School of Management. (3-0) S