MIS4350 - Introduction to Business Intelligence and Data Mining

MIS 4350 Introduction to Business Intelligence and Data Mining (3 semester credit hours) This course will introduce various data mining techniques to extract business intelligence from firms' business data for various applications, including association, customer segmentation, classification, customer relationship management (CRM), personalization, online recommendation systems and web mining. Students will also be exposed to various business intelligence software such as XLMiner, SAS EnterpriseMiner or SQL Server 2008 (depending on availability). Prerequisites: (MIS 4300 or MIS 4301) and (MATH 1326 or MATH 2414 or MATH 2419) and (MATH 2333 or OPRE 3333 or MATH 2418 or MATH 2415 or CS 2305). (3-0) T